Articles
Member retention, written by people who build the software
How members drift, how to read the signals early, and how to bring them back. Every number sourced and dated, every article written from an operator's chair.
3 articles
Platform guidesHow to find at-risk clients in Mindbody
The three reports to run every week, where the manual approach breaks down, and how to turn Mindbody data into a ranked at-risk list.
BenchmarksWhat is a good retention rate for a Pilates studio?
The honest benchmark is 70 to 80% a year. Here are the sourced numbers, and how to calculate your own churn without fooling yourself.
RetentionPilates studio client retention: the complete guide
Why clients fade instead of cancelling, the two signals that predict it weeks out, and a four-move system to keep them. Every number sourced.
Nothing here yet. New writing lands here first.
Reading about retention is not the same as running it.
See what reformr would find in your member data, and the campaigns it would run to bring people back.